Where you sit, how the whole company fits together, and the team that finds and wins the work: the hunters.
Within your first hour you should know where you sit and how the whole company fits together. ORIGIN has three levels, and one word for each.
Teams, functions and practices
The three levels
The whole company
The words we use
We work in teams, never departments. The word department is not used at ORIGIN.
OS stands for operating system. This team runs the company the way an operating system runs a computer.
There is no Finance team. It is the Cashflow Team.
How to write where you sit. Two lines, on any document: "OS Team" and "PMO".
A worked example: a brand designer is in the OS Team, their function is Delivery, and their practice is Brand.
Someone asks which department you are in. What do you answer?
Answer with your team and your function. Brand is the practice, one level further in.
Team, function, practice. Three teams, never departments.
The Growth Team, the hunters
The Growth Team finds and wins the work everyone else delivers. They are the hunters: they go out, find the organisations ORIGIN should be working with, and bring them in. Their colour is mint.
Four words you will hear from them
What the Growth Team owns
Representing ORIGIN, and positioning it correctly.
Finding leads, and checking honestly whether each one is right for ORIGIN.
Understanding the client's real problem before anything is proposed.
Closing the deal.
Passing a won client to the OS Team with nothing lost. We call that the handover.
What hunting means here
A hunter is selective. Our Growth Team does not chase everything that moves. It chooses its targets, studies them, and walks away from a lead that is wrong for us.
How you help, wherever you sit
If you hear of an opportunity, tell the Growth Team the same day. You do not pitch: you make the introduction.
If they ask for your expertise on a proposal, treat it as client work. A proposal is the first thing a client ever sees from us.
A friend mentions their company is about to rebrand. What do you do?
You make the introduction, and you tell the Growth Team the same day. A price is never yours to give.
The hunters find and win the right work. The right work, not all work.
Before you move on
Three questions before you move on. Type your answer, send it, then check it.
Your answers stay on this device.1What are the three levels, and the three teams?
The answerTeam, function, practice. Growth Team, OS Team, Cashflow Team.
2What is the difference between a lead and a deal?
The answerA lead might become a client. A deal is a lead we are actively trying to win.
3You hear of an opportunity. What do you do?
The answerTell the Growth Team the same day.
Teams, never departments.
Every one of us can speak for the whole company. That is one team. Next: the OS Team, the engine.